About Us

WOW X 10,000

Our innovative fastening mechanism is based on years of research and rigorous testing. And we guarantee that you will be able to open and close our fasteners at least 10,000 times without any signs of wear. When it comes to selecting our materials, our policy is also ‘only the very best’. Whether diamonds, zirconia, pearls or metal. To cater to sensitive skin, we use surgical stainless steel typically used in the medical field – making our Baqless earrings both hypoallergenic and unbelievably sturdy.


We first came up with the idea of producing backless earrings back in 2009. We tinkered away at the design, developing and scrapping various different fastening mechanisms before eventually arriving at the version we have today. We are very proud of the Baqless technology we developed – and we hope you are too. However, we believe that there is always room for improvement. So we never stop researching new possibilities and constantly work on new items of jewelry – to continue bringing you Baqless delights.


We care about the environment and insist that our jewelry is produced in accordance with the highest social and ethical standards. All materials are sourced fairly and responsibly. We are very happy with our production partner, Ronda Group, in this regard. The Ronda Group, which is also headquartered in Switzerland, is primarily involved in the development of high-precision watch movements. We never compromise on quality here at Baqless.

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